Activating Broadcasts
Sending broadcast messages allows you to easily reach all your bot's users at once with announcements, alerts, promotions and more. Activating broadcasts involves 3 key steps:
- Send WhatsApp Template Message: WhatsApp requires approving a template message before broadcasting. So first you need to send your broadcast content as a 1-to-1 template message to submit for approval.
- Import Users: Upload your contact list of users you want to reach. This ensures your broadcast will be delivered successfully by mapping users to their WhatsApp IDs.
- Create Broadcast: Finally, create your broadcast campaign, select your approved template and imported user list, schedule it and send your message.
Key benefits of leveraging broadcasts include increased engagement, driving promotions, educating users, and personalizing updates at scale. WhatsApp strictly regulates broadcasts to protect users from spam. But following the right steps allows delivering meaningful messages that users appreciate.
Activating your first broadcast simply takes creating your content, preparing your recipient list, and configuring the campaign settings. In just a few steps, you can connect with all your users in a personalized, non-intrusive manner.
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